
Klook Embeds Protection into its Experience and Travel Ecosystem
About Company
Klook is a leading pan-regional experiences platform in Asia Pacific, purpose built to digitalize experiences and make them accessible to every traveler across more than 4,000 destinations.
Region
APAC
Industry
Digital Services
Solution Used
Fusion
The Requirements
Scalable Platform to Embed and Distribute Travel Insurance
Klook looked at enhancing its travel and experience booking platform with tailored insurance protection, ensuring that customers can enjoy their trips and experiences with peace of mind.
Given the global nature of its operations and customers, Klook needed an insurance distribution platform that meets diverse local requirements, while seamlessly integrating with Klook's customer journeys and scaling with large seasonal transaction volumes.
The Solution
Fusion Platform for Seamless Multi-Market Travel Protection
Klook and Peak3 established a partnership in 2021 to scale travel insurance offerings across Klook's customer base, leveraging Peak3's digital-first insurance orchestration platform, Fusion.
"We are excited about this milestone partnership with Peak3, as this is the first time that a travel player will be rolling out a full suite of travel-related insurance on a multi-market level."
In collaboration with leading local and global insurers, Klook quickly started distributing a diverse portfolio of tailored insurance propositions. These now range from flexible cancellation and satisfaction guarantee insurance to car rental and comprehensive multi-trip travel insurance.
How Klook benefits from Fusion:
Rapid Multi-Country Deployment: Enabling new product launches in weeks through configuration, optimized for scalability and re-usability across countries.
Comprehensive and Innovative Insurance Offerings: Supporting the full spectrum of travel insurance products, from embedded cancellation insurance to standalone comprehensive travel insurance.
Simplified API Integration: Streamlining insurer connectivity across core systems and providing seamless customer journeys with high performance during peak sales periods.
The Impact
Controlling Own Destiny with Unmatched Agility and Scalability
Expanding Multi-Country Footprint
Full multi-country capabilities across diverse markets ranging from Australia to Korea with local compliance.
Scalable, Automated Operations
Lean team supporting millions of transactions every year with seamless integrations of best-of-breed insurance partners.
Continuous Conversion Optimization
Real-time analytics and A/B testing for data-driven optimizations and delightful customer journeys.


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